Selling Amazon Products
Learn how to Increase your Amazon Affiliate Sales
Now, before those of you that do earn money from the Amazon Affiliate Program start jumping up and down saying, “but it is possible,” I know it is, it’s just not as easy as some people make it out to be.
And that brings me to the whole point behind this post. If you want to Advertise Amazon products on your website, learn how to earn money from the Amazon Affiliate Program, or want to learn where you could be going wrong, then read on and discover some useful links that could boost your affiliate commissions through the Amazon Affiliate Program.
How are you choosing your Products?
Most of us (yep, me included) would write a post, include a few products and add an Amazon Affiliate link in the hope that it would get clicked on. How many of you will be honest enough to admit that that’s as far as your Amazon Affiliate promotion goes?
Whilst text links are the most successful, this is a classic mistake we all make. Sure, they work, they’ve worked for me in the past, but I’ve never actually researched popular items. I’ve never even written posts or reviews around selected products either. In fact, all I’ve ever done is added links to appropriate items that are mentioned within the post.
Here are a few ideas that could contribute to some kind of income from the Amazon Affiliate Program.
Are you selling popular products on your website or are you just taking a stab in the dark about what to promote?
Writing your post around a product (review etc), or choosing a popular product around your post can have a huge impact on your all important CTR (click through rate), and here’s why…
Now, with that said, don’t dis-spare, there’s no reason why you can’t add an Amazon link to your cookery blog. Instead of adding a link to the whisk, add it to the food mixer or hand blender that people might be looking at purchasing or updating/replacing. You could also highlight certain products with ‘must have’ labels.
For example, whilst most people will have a whisk, not everybody will have the baking beans they’re going to need to cook your lovely recipe. Or, if you’re cooking with kids, suggest to your readers that it’s safer for kids to use a fun pod rather than to stand on a chair.
And remember, most people that click on Amazon Affiliate links do not buy the product you’re promoting, more often than not, they actually click through to other products and buy them instead.
There are several ways of doing this…
Okay, so now you’re choosing the right products and people have started clicking on your affiliate links, you’ve now discovered that your commission isn’t actually much. In fact, at this point, you’re probably thinking ‘is it really worth it?’
But, before you give up entirely, have you checked your commission levels? Remember, work smarter, not harder!
How much commission do you earn through the Amazon Affiliate Program? Well, you might want to take a read of this…
For more information on this subject, please go directly to the Amazon post itself [More Details…].
Did you know…
There are a whole lot of things to consider when trying to achieve a healthy bottom line. And as most of you will know, your profit percentage is just one of them. But, it has to co-inside with your sales.
Let me explain…
If I was to offer you two products to sell on a commission, one at 50% (£10 SP) while the other was 10% (£1 SP), what one would you be interested in?
But if I was then to tell you that net annual sales of product A were about £500 whilst product B produced a net income of £10,000, would you change your mind?
Are you maximising your sales?
Even if you’ve taken the time to research your products, did you know you could still be losing out on sales even though potential customers have clicked on your links?
Why? Because they don’t live in the country your links are associated with.
As you start promoting your content, it wont be long before you start getting traffic onto your website from all four corners of the globe.
But if you’ve added Amazon links to your post or pages, the chances are you’ve added links that are associated to the country that you live in. If you live in the States, that’s not a bad thing as Amazon is in the top three most visited websites in America. But, even this can be improved upon.
You see, if you have a UK based blog, and you advertise amazon products on your website, so long as the visitor that clicks the links is from the UK, you’ll receive a commission for the products you’re promoting. This is providing you’ve opened a UK Amazon account.
However, if a visitor from the USA clicks on your UK link, they will be redirected to the Amazon USA site, and you’ll lose your commission. It sucks but that’s how it is.
Once you’ve added your Amazon Affiliate links to your website, one of two things happen. First of all, as I’ve already explained, the customer gets redirected to their local Amazon site. Secondly, you’ve got to sit back and hope they buy something within 24 hours, because after this time, your affiliate link is no longer valid.
Of course, these plugins are not free, but with easyazon4 only charging a one off price, it seems logical to start with them, moving onto geniuslink at a later date, should you decide affiliate marketing is for you.
As you’ll discover, each tool provides their own benefits, so I’ll leave it up to you to decide what one you feel is best for your business. Don’t forget to leave your comment below and let us know how you get on.
pinchofyum.com – Amazon affiliate example site.
If you decide to buy into a training course about “How to earn money from Internet Marketing“, ask if it covers traffic. As you can see from the figures above, it’s important.
When you discover you’re not making money, the chances are, you’re not getting the traffic to your site. You could then be offered another “unmissable” course about “How to get traffic to your site.” And so it continues until you either give up or run out of funds!
As a guide, the image above is taken from pinchofyum.com income report for April 2016. Their income from the Amazon Affiliate Program was $3,070.53 from 3,062,720 visitors for the month. That’s why it’s important to have a strategy in place so you know where your traffic is going to come from.
How are you advertising your product links?
Once you’ve joined the Amazon Affiliate Program, you’ll discover a whole host of tools within their website. However, sometimes it’s the simplest methods that produce the most sales, for example…
If you’ve been inspired or you think Affiliate Marketing could be you, here are just a few of the things you’re going to need to get you started…
Blue Host – Web hosting & Domain Name
Woothemes – Buy your WordPress eCommerce websites
Flippa – Buy a website business that’s already been built
EasyAzon – WordPress Plugin to help you with your Amazon Sales
Remember, Amazon might run the most successful affiliate program online, but it isn’t the only company that can offer you an affiliate program. Listed below are just a few of the many successful affiliated websites that can be found online today. Whilst you’ll discover their part of the Amazon Affiliate Program, they’re not reliant on just the one program.
Oh, and don’t forget, they’ve spent years building their sites up to what they are today. Don’t think you can build this kind of business up over night, because you’ll only be disappointed.
thisiswhyimbroke.com – There are some great gadgets on this site and whilst some of them are available on Amazon, others have been added from other suppliers. Note:Take a look at the purchase prices.
pinchofyum.com – This great food blog not only shares recipes, but it also shares tips to other food bloggers. That way, it’s not only providing recipes, but they are also earning an income from recommended products. Note: Look at the outgoings as well as the income. You have to invest!
smartpasiveincome.com – Take a look at the top right corner of this site and you’ll discover that it is possible to earn a six figure income from Internet Marketing. However, the 87% of people that earn nothing from their site will be asking themselves “How?” Why not take a look at Pat’s site to discover more?
problogger.net – Darren Rowse is a well respected blogger. In fact, he’s consider to be the first professional blogger to make a full time income from blogging on the Internet. This post shows you how he turned his Amazon Affiliate account around to make him a sum of money not to be sniffed at.
Acknowledgements – Further Reading
There are thousands of articles online with regards to working with the Amazon Affiliate Program. However, during my research, these are the articles I found and I thought it was only right to acknowledge their work.
PixelMarketers.com – Examples of Amazon Affiliate Websites: Study of 10 Live Websites
AuthorityHaker.com – 5 Real Life Examples Of Successful Affiliate Website: In Depth Analysis
MoneySavingExpert.com – Amazon Discount Finder. Find hidden 75%-off deals & more.
PPCHero.com – Get In the Zone: Amazon Product Ad Assist
MonetizePros.com – Amazon Associates Review for Publishers
eastazon.com – You’re Missing Out On Amazon Commissions
WPBeginner.com – 10 Best Affiliate Marketing Tools and Plugins for WordPress
NeilPatel.com – 7 Proven Strategies to Increase Your Blog’s Traffic by 206%
I think it’s safe to say, you can make money from the Amazon Affiliate Program, but so long as you understand a, you can’t do it overnight and b, for most marketers, it’s another revenue source and not a main stream of income.
Have fun achieving and don’t give up.
Did I miss anything out? Who are your main influences, what tools do you use and what posts have given you the most valuable information?
Please leave your comments below, thanks.